A key skill for today’s leader is knowing what to remember and what to forget. Sometimes it is good to forget sometimes it is essential to remember this article assesses the importance of forgetting to leadership

Modern Leaders must be able to make clear decisions drawn from myriad bits of information; their decisions need to reflect a big picture understanding. With information becoming so abundant in this modern age, it is very easy to become overloaded and therefore not to comprehend the big picture. Total recall has often been associated with a high level of intelligence and hence achievement but this is not always so. When in a positions of leadership the opposite is more the case. Those with total recall often have difficulty differentiating the information and hence making strategic decisions. They more readily miss-understand the overall point or concept because they get so enmeshed in the detail. Detail is for managers and not leaders as forgetting, it turns out, has enormous value for leaders and big picture thinkers; forgetting and forgiving are both key attributes to good leadership. But timing is essential.

General Sir John Hackett as a commander in the 8th Kings Royal Irish Hussars employed a driver who had failed in battle as his own tank driver so showing compassion and leadership as he knew that the man would give anything not to repeat the experience of such failure and yet Hackett’s humanity and compassion would serve his reputation as a leader as they were quickly evident to the rest of his men! General Hackett had chosen to forget and forgive and General Hackett was an outstanding leader.

The other reason for forgetting detail is to enable strategic clarity. One of the greatest exponents of total recall was Solomon Shereshevsky who could recite entire speeches, word for word, after hearing them once. In minutes, he memorized complex math formulas, passages in foreign languages and tables consisting of 50 numbers or nonsense syllables. The traces of these sequences were so durably etched in his brain that he could reproduce them years later.  However, the issue was forgetting them and when Solomon was asked to make decisions, as chair of a union group; he could not see the big picture and tripped up as he was so entwined in irrelevant details. .   “Human memory is pretty good,” says cognitive neuro-scientist Benjamin J. Levy of Stanford University. “The problem with our memories is not that nothing comes to mind-but that irrelevant stuff comes to mind.”

“The act of forgetting crafts and hones data in the brain as if carving a statue from a block of marble. It enables us to make sense of the world by clearing a path to the thoughts that are truly valuable. It also aids emotional recovery after a traumatic incident. ‘You want to forget embarrassing things,’ says cognitive neuroscientist Zara Bergstrom of the University of Cambridge. ‘Or if you argue with your partner, you want to move on.’ In recent years researchers have amassed evidence for our ability to wilfully forget. They have sketched out a neural circuit underlying this skill analogous to the one that inhibits impulsive actions”.  Wilful forgetfulness aids self confidence and enables forgiveness of others.

Leaders need to learn when to remember and when to forget. Given that the best learning is experiential then the experience of failure must be built upon rather than being dwelt upon. Leaders must learn to accept failure as part of an individual and teams development however, they must also remember failures if they are repeated too often. They must also remember lessons from previous failures in order to prevent themselves from becoming involved in systemic failure. As Albert Einstein said ”the definition of insanity is doing the same things over and expecting a different result”.

Leaders benefit from selective forgetfulness of their own failings and others failings as well as forgetting detail to enable strategic clarity as detail is the domain of managers. For leaders there’s a time to remember and a time to forget!

The problem with the modern world is the speed of change. When one compares the speed an individual changes and the speed with which an environment can change and compare both with the speed of organisational change you can instantly identify the mismatch. So why is this obvious phenomenon such a challenge for the modern leader? Quite simply it’s because different issues and different problems require different characteristics and styles of leadership and leaders need to be more style savvy. The world now moves so fast with its new technologies that leaders who are autocrats struggle to keep up. Sometimes control needs to be exercised from on high sometimes influence comes from a lot further down the secret is exercising the right level of influence and control at the appropriate level at the appropriate time. Successful leadership is as much about the right environment as it is about the leader’s characteristics and a rapidly changing environment will challenge any leader however proficient.

Let’s just take three types of problem and assess the characteristics a leader may need to possess to be effective in delivering progress or a solution to each problem type. Keith Grint in Problems Problems Problems defines three categories of problem. The first is a Critical problem one that needs a solution now; they are problems that require a rapid solution to prevent further escalation. Here a leader needs to be both decisive and considerate in their actions; decisive to prevent the problem from running out of control instantly and yet considerate to all those involved with a view to a longer term solution. The London Riots are a fine example of a critical problem escalating. A wicked problem is more ambiguous in its boundaries or very complex where time may not be a consideration. Here a leader needs to understand and recognise the root causes of the issue and manage all those parties and agendas involved in the problem. Patience, intellect, emotional intelligence and understanding are key attributes required of a leader as they try to construct a collaborative solution. An example of a wicked problem is teenage pregnancy.  Now the third type of problem is the tame problem where the issue can be quickly and easily resolved although time may not be a consideration. In an efficient organisation these are dealt with relatively simply through process and operating procedures. They are the province of management and only become significant when they are raised at too high a level where they can quickly become disruptive. A leader needs courage and confidence to enable the organisation to deal with tame problems whilst maintaining them at the correct level. Courage to trust and teach followers, confidence to delegate and empower followers. Leaders need to establish organisations that understand of each member’s responsibilities, allocated boundaries and expectations. They therefore instil an ethos of ownership and responsibility that ensures problems are resolved quickly and effectively.

Control is the conundrum that confuses many in leadership roles, who has it, when should it be relinquished or delegated and how is it perceived? A leader is generally in a pre-ordained position of control at the start of a critical problem but has to work hard to maintain that control to engineer and sustain the long term solution. With a wicked problem the work begins in earnest straight away as the potential leader wrestles with the problem in order to generate the required understanding and environment to enable them to become a permissive leader. The third tame problem requires an ethos and culture of understanding and empowerment to exist so that responsibility is easily shouldered at the appropriate level. This requires a hierarchy enabling the delegation of control and trust from the leader downwards to the appropriate level. This is where the true potential of servant leadership shines through as the leader becomes the enabler rather than the controller or owner of the issue or the enforcer of a solution.

The skill sets and attributes required of the various leaders for each of the problems are different. This is why a leader needs the right circumstances and environment to become a lauded leader. A great leader’s skill sets and personal attributes have to match the moment. The old English proverb still rings true “opportunity makes the man”

The modern world where life is fast, communication is fast and technological advantage short lived, amplifies the requirement for flexibility and creates the need for an extended range of attributes from a leader. This can be achieved either by a group of leaders or a chameleon like flexible leader who has the innate qualities to lead and influence for an extended period of time. The current business environment is not the time for autocracy, and it is not the time for ponderous committees- the modern leader must be equipped with a toolbox of varied attributes that are suited to different environs and situations, but like anything in life it is the ability to recognise and understand the issue and produce the right tool to influence and lead at the right time that will make a leader stand out. Leaders need to comprehend the challenge that the modern pace of life imposes on their own leadership longevity and hence their utility as leaders. Leaders need to comprehend every situation in terms of scale and risk and they need to constantly be aware of both in order to apply the right style or model to the situation. Historically continuity and stability has helped leaders to prosper and yet modern life is about change. The one continuum in modern life is change itself – it is just quicker than it has ever been!

A leader enables followers to follow and but followers make leaders. Both Churchill and Hitler were adored by their followers and loathed by each other’s followers. There is no single set of attributes which make one individual a greater leader than another, just great leadership opportunities to match a leader’s characteristics to a particular situation or environment. Both Hitler and Churchill served a tough apprenticeship of failure until the right opportunities arose. Both were extremely successful for just a relatively short period of time. How many leaders are truly successful for an extended period of time? What apprenticeship did they serve and how did they lead? Questions that are worthy of pondering as the answers are key to the argument that leaders in today’s world need to be far more flexible and adaptable than their predecessors. They cannot just be selected they have to be developed so that they have the full range of qualities and attributes to meet their particular environment. Leadership is as much about learning as it is about knowing and a leader has to be flexible to provide the appropriate response.

Europe’s dead, the world is going into a double dip recession, businesses are going into receivership, and banks aren’t lending money; how come this nation’s businesses function at all. If you believed all you read in the newspapers or hear on the radio or TV you would be feeling pretty depressed as you enter a brave new year. How would those negative feelings assist you in challenging business times, how would they boost your confidence, how would they inspire those you lead to greater feats and happiness?

The natural inclination to focus on the negative underpinned by a natural instinct designed to assist self preservation also comes with a severe negative influence that is extremely unhealthy as the world of capitalism mutates into something new and unknown. Positivity is the only way forward but positivity requires perspective,

Key attributes that are needed in organisations to allow businesses to survive and develop in this new economic climate are vision, flexibility, courage, determination, teamwork and a positive disposition. None of them are new, few of them are developed and sustained deliberately in times of plenty and yet they are the ones most needed when times become more difficult.  What is missing in the short term approach to business is perspective. Its missing when things are healthy as it is not required but the evidence of its absence is stark when things get tougher. Perspective is vital within business leadership. Perspective is a view or prospect; it is also a particular way of regarding something. However for me the best description in a business context is an understanding of the relative importance of things.

The most important consideration in today’s business perspective is that the world has changed and it will not return to the heady days of 2008 prior to the banking crisis. But disaster is not as imminent as the media would have us believe.  Business is changing form as pace, risk, economics and environment impact upon it. It is only those business that have true perspective and apply themselves in a positive way using vision, flexibility, courage, determination that will endure whilst those without perspective who hanker after days gone by will soon become a part of history as they are the ones that lack the necessary qualities.

We have entered the age of empowered individuals. Leaders use potent new technologies and harness social media to organize themselves and focus interest on their agendas and activities. Most are ordinary people with access to new information tools that can virally create large global audiences for their messages.

The more traditional hierarchical institutions of modern developed societies, whether they are governments or companies, are not prepared or ready for this new social power or leadership as the riots in London and the recent occupy campaigns in cities around the World exemplify.

This power has resulted in the emergence of a new dynamic form of leadership and new styles of leader – they are individuals who do not hold formal positions of authority, they operate and influence at every level within society virtually – top, middle and bottom. They are interested in political, social and organisational change. They challenge the status quo of the traditional institutions and the established concepts and practices of leadership. The speed of action of such groups implies revolution although given the pace of modern life it may just reflect more rapid evolution.

The world is changing and potential leaders now have phenomenal access through modern technology to potential followers; but are we really seeing the emergence of a new ‘grassroots leadership style’ or just a virtual reaction to current geo-political and economic issues and imbalances on global organisational and social stages?

This new technological advantage neuters traditional power and law enforcement and quickly turns virtual agendas into reality and action on an unprecedented scale. What we are seeing is the emergence of a new type of social leadership, irrespective of position or power or authority – relational rather than hierarchical. The concept of a fluid collective responsibility with time relevant ‘liquid leadership’  that builds, fades and morphs – where leadership comes to the fore at the top, centre, or edges of an organisation be it virtual or real. Leadership based more upon time relevant expertise, knowledge, and relational connection. It is a transient relationship where power is virtual and yet influence is real – a matter of permissive leadership with influence presiding over old fashioned traditional enforced authority, control and autocracy. Speed is of the essence and speed creates a phenomenal advantage for these new free running leaders. Accordingly, social power or the ‘power with’ rather than ‘power over’ provides the collaborative advantage even on the global stage. Witness the Arab Spring. This new leadership can be momentary and omnipotent, as powerful and transient as it is weak and ineffective. Predictable-maybe sometimes, yet surprise brings potency and it’s this new leadership’s unpredictability in terms of uptake or influence that can make it difficult to control.  A popular cause and the means of unfettered communication are at the heart of this new leadership. Alliances fostered in an information age where national agendas are undone by social perceptions.

This  new leadership has a precedent; it is  similar in shape to the old terrorism of Al Qaida and Osama bin Laden. Where a religious and social agenda created a fanaticism that spawned martyrs by the thousand. Where social agendas pampered to by a sensationalist press created a myth of omnipotence. Perhaps the new anti-establishmentarianism will be seen as  the new terrorism when viewed from an old fashioned state government perspective

This new leadership comes and goes dependent upon the social situation and leaders come and go dependent upon the relevance of their expertise and the access they have to social media and the scale of their audience. This new form is so dynamic it resembles a ‘liquid leadership’ of a group coalesced by only a  social strategy or  popular agenda.

These new groups herded together by social conscience or injustice often present a preferred response  to those transgressors they oppose. Their preference is for action, to engage, not ignore; work with each other, not against to resolve issues  by whatever means whether the establishment likes it or not.

Business needs to understand this new dimension of leadership, if it does not it will miss out on an opportunity. It needs to harness the social and economic power this new form of leadership affords  For to understand and develop a new business leadership culture based upon influence and empowerment will bring with it a quantum change to the  long established way leadership is currently practised using some of the somewhat antiquated autocratic leadership theory.

Well we are in the doldrums economically; however we are not going to remain there as the human requirement to drive forward to seek better times begins to take effect. Quite simply when you are the bottom of a well you have two choices drown or start climbing and I believe that we are now beginning our ascent. So as we emerge into a brave new world that will be very different from all that has gone before how are we preparing for it?

Most businesses are anchored in the world of current balance sheets, reducing overheads and expenses, laying off staff and acquiring investment. All of which can have a severe negative impact on a business and its ethos,   few have had the sense to take stock of their position strategically and seize the moment. A former Prime minister who lived through harder times once said:

“A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty”. – Winston Churchill

So how do we seize the current moment for sure the economic recovery will be slow and for sure the competition will be tough and getting tougher and better. So how do you stand out as an organisation that gives added value?

People buy from people, people do business with people so the answer is there: Develop your people in preparation for the new world, develop your people to take your organisation forward, develop your people to show that you care and are prepared to invest in their futures as well as your own. Customers not bosses are the ones who ultimately pay wages unless you are fortunate enough to have found a generous benefactor.

I am constantly amazed at the lack of preparedness of UK companies to train their staff to gain competitive advantage. UK companies normally train to conform to legislation. A bout 80% of training is paid for by government subsidies and the popular belief is that government funds training. Unfortunately most of this training is below NVQ level 3.  Companies don’t train when they are busy- because there isn’t the time and don’t train when they are slack – because there isn’t the money. Yet if an organisation wants to recover or better its market position in the face of improving competition now is the time to train. Now is the time to give staff the tool set and the culture to provide an organisation with the competitive advantage. Particularly in a future world that is quickly looking very different from the one that took us to the current recession. We have to do something positive to seize the opportunity.

As that same Prime Minister said:

“For myself I am an optimist- it does not seem to be much use being anything else” Winston Churchill

The Rugby World Cup brings us a fine example of how not to lead and how a team can be successful despite its leader. Leadership has to exist at every level within a team if that team is going to perform consistently well. Leadership will influence and inspire team members to ever greater deeds. But leadership is about ownership and responsibility as well as empathy and understanding

Imanol Harinordoquy summed it up when he said the French team ignored coach Marc Lievremont at the World Cup because he was “lost”. After Lievremont called some of his squad ” spoiled brats” because they went against his instructions not to celebrate their Welsh victory.

“He was lost, I will not miss him,” said number eight Harinordoquy. ”It was our adventure. It was meant to be the nice experience of 30 men. We had to free ourselves from his supervision. He cast the stone at us too often. When something goes wrong, we’re all in the same boat. There are no good or bad guys.”

Great teamwork requires leadership to be inclusive rather than autocratic, developing a feeling of us rather than me and them. To do that trust has to be earned on both sides. Trust is earned more easily during testing, difficult and fallow times than it is when things are easy. Just look at the UK’s national cohesion delivered by Hitler through the Second World War. Trust is hard earned but can be lost very quickly if empathy and understanding are missing.

The human phenomenon that is the catalyst of trust is effective communication.  Effective communication is open honest and not in any way ambiguous. And communication is about the effect on the receiver rather than the intended message of the sender. So again Empathy and understanding of the receiver’s position is key to effective communication.

Teams are made up of individuals who are entrusted by the team to carry out the roles and duties they are responsible for. So individual responsibility for performance is vital to performance, yet there is also a corporate responsibility held by the team. This is particularly so in professional sport where fan bases and even nations are watching expectantly. Professional sportsmen are no different from businessmen in terms of responsibility. It is here where modern society has a good deal to answer for in terms of allowing the derogation of responsibility. Responsibility is about accepting blame and accepting feedback and using both to foster improvement; all too often responsibility is offloaded like a hospital pass to the nearest source of external influence attributable to the action or behaviour. Externalising protects the weak but also prevents individuals from the identification and self realisation of the key areas requiring development. Sportsmen need to shoulder both individual and corporate responsibility.

Sports teams must be held accountable for all their results, not just the good ones. Sir Clive Woodward is a fine example of someone who built a team around him to deliver success and in that delivery every individual knew their role and owned their individual and the corporate result good or bad. An outstanding team is results oriented and every individual owns their contribution to that performance and owns the whole performance; leaders just as much as any other direct contributor. For that to happen leaders need not blame and carry out retribution but instead they need to honestly identify failure and weakness and coach and develop to influence improvement.

Leadership is all about ownership and responsibility wherever that leadership may be exercised. Self leadership through to corporate leadership entail responsibility and ownership.

As large organisations drive to centralise their logistics and bureaucratic processes they are pushing against an increasingly evident ecologically focused drive to reduce environmental footprints as the public becomes more aware of the issue.

Not only is the general public becoming greener in it’s conscience but decisions in personal procurement are starting to be influenced by this phenomenon. So what is the value of local?

Community and a sense of it is becoming more valued particularly in the more rural areas and also in townships. Empty shops, the demise of a post office, school, local shop, and youth club all directly affect an individual’s life. How good does a retail street look with lots of “To Let” signs on the windows of empty shops? Communities revolve around areas where the locals collect. Communities come to the fore in times of hardship and do not prosper in times of plenty or large urban communities. A lack of a sense of community instils the sort of values that led to the wanton destruction witnessed during August this summer in the London Riots. Local is about community!

Environmental issues are affected in terms of a farming economy, a local wholesaler to a local retailer, if the complete production and retail process is controlled in a purely capitalist way. Locals go out of business, money is removed from the area and jobs are lost. Local facilities that drive local economies are vital to maintaining smaller communities.

Purely in terms of carbon footprint local involves less fuel, less machinery and therefore less carbon, less carbon means less carbon tax and less pollution. Local production is generally far less industrial and returns income to the local community. It helps our precious environment and maintains communities. Local prevents large retail organisations from killing the farming industry as they control prices in their focus on profit.

Next time you venture to a retail outlet just think of the damage you are doing to yourself and your community as you purchase a product that can be but has not been resourced from your local area.

It seems incredible that a nation of only 4 million people can become the Rugby World Cup winners against teams with national populations of  England 50,000,000, France 65,000,000, South Africa 50,000,000  and Australia 22,000,000. How can such a small nation be so dominant and produce such a great team even without their top two game shapers- their fly halves. Some basics are required such as skill, brawn and athleticism but those are available throughout the professional rugby world. Discipline is key in terms of self discipline but again with the exception of England most world cup sides seemed to possess that.

I believe there are four areas that professional sport ignores at its peril and they are Vision, Leadership and Trust. With these three nurtured and developed over a considerable time comes global success and even dominance if they are maintained in a spirit and ethos of continuous improvement. All too often sport, like business, is so entwined in the engrenage of the here and now and not in the continuation of  a sporting cultural ethos. Just look at the way the media drives us to focus on the players within a  particular team rather than the genre of the sport as a whole. Players come and players go. Most successful sporting organisations focus on the future continuously and not on the here and now. New Zealand Rugby identifies its All Blacks early and nurtures them within the all black Culture. Manchester United do the same where possible. Look at the story of British. In 2001 British cycling set out to improve its standing in world track cycling and  it is now considered the dominant force in world cycling. At the Athens Olympics Great Britain came third in the cycling medal table. From 2004 to 2009, it came top of the medals tally for three out of six World Championships The team has vision which cascades through all its activities from equipment to performance and that success has naturally emigrated to road racing and downhill mountain biking.

Vision is key to long term sporting success for it fosters belief and drives athletes to greater performance. Seeing success and believing it is achievable is key to gaining that success. New Zealand set their sights on World Cup Success in 2011 four years earlier and delivered it. The whole nation bought into that vision and supported the team. Nacho Hernandez studied  New Zealand rugby and describes it as a “ nation-wide passion for the sport, tradition, and a very proud sense of having a legacy that has to be protected, All this combined since the early days with a population mix that seems designed on purpose to make great rugby teams. Rugby is lived more as a religion than as a game. Prayer day is Saturday, and the temples are the hundreds of rugby fields across the country, filled from the earliest hours with families sharing their passion. It is this passion, I believe, that ultimately sets New Zealand rugby apart from the rest. Ultimately, I think that any player at the top level, or any kid who starts playing, dreams of playing one day for the All Blacks. The passion for rugby, the sport, in New Zealand goes hand in hand with the passion for the All Blacks, its trademark. The All Blacks are the tip of the iceberg; below them there is a very well organized pyramidal structure with a huge base of kids who start playing rugby at around the time they learn how to walk. From there, the best continue improving and going up the ladder, until the very best crop reaches the top,” Vision and belief creates the environment of success.

Leadership in sport is strategically vital and again one has to compare the English Rugby Football Union and its current difficulties with the way that The New Zealand Rugby Union has embraced the professional rugby era. But leadership is required through all the tiers of the game and leadership needs to be exercised in a consistent and coherent way from on the pitch through the club management to the regions and the national committees. Examples need to be set and the higher the profile the more influential the example is.  For leadership behaviours generally migrate to lower levels as they cascade through an organisation. Leadership is also a tactical requirement on the field and the judgement calls and flexibility and freedom of action are critical to overall success particularly in tight games. Just look at the calmness and self belief of Richie McCaw in the final alongside the captaincy of Lewis Moody when under French pressure. Leadership is omnipresent and behaviours on and off the pitch are the ones that influence teams and team mates.

Trust is paramount to team cohesion and success and trust is key on any gladiatorial field that involves teams. Each member of a team has a part to play and each member must play that part and be trusted so to do. For it is when that trust breaks that teams break and begin to try and cover for each other. When that is happening a player cannot focus on their own role. Trust applies as much with coaches and players and coaches have to allow players to play. You don’t drive a Ferrari like a tractor so don’t try to. Let your stars perform as stars or don’t pick them. Trust has to be earned it is not a given and trust has to be developed  through effective communication. Effective communication is about honesty and it is about respect for each other. Effective communication delivers results and does not shy away from any aspect that requires debate or feedback. Once it is there in place trust comes and with trust comes cohesion and with real cohesion comes success.

Effective communication is vital to success in modern business. Without it organisations fail and individuals go astray and become inadvertent saboteurs.

Effective communication involves moral courage, honesty and  the ability to give and receive feedback. Meetings that do not involve challenge and two way discussion are ineffective. The information passed may as well have been placed on a noticeboard. And yet all too often leaders waste such opportunities to benefit their organisations and develop their teams as effective communication is often misconstrued as challenging  a leader’s authority rather than supporting it.

Leaders have to accept that their ideas and concepts will be challenged if they are to develop and improve those ideas and achieve greater outcomes. If a challenge can be rebuffed by the leader then the concept is strong. If a challenge causes the leader to refine the concept rather than doggedly pursue a failing concept then the concept is improved and the leader better respected for their judgement. So why avoid effective communication? It is only when such challenges become personal that the effect becomes negative in its orientation. If it is depersonalised then either way a challenge is positive.

Followership also requires  followers to be prepared to challenge a leaders plans and concepts for the betterment of an outcome. To sit and watch a leader fail or not deliver an outcome in the most effective way is tantamount to negligence and yet how many times have we seen it happen and indeed been involved in it ourselves? Followers just like leaders need to be honest and require the moral courage to challenge their leader’s ideas and plans in order to improve them if they want their organisation to achieve greater things.

Effective communication is a two way street and a street that will only work if it is based in trust. All too often opportunities are missed because of a lack of trust and openness.  As humans are naturally competitive and some are more ambitious than others they use information as a source of power and control to the detriment of operational effectiveness. It is is the strong man that knows and exposes his weaknesses and it is the even stronger team that truly works together to ensure their individual vulnerabilities are not exposed. Mutual support ensures that the team is stronger in its completeness than the sum of all the strengths of the individuals who form it. Such a team has to derive its strength, honesty and openness from truly effective communication.

As businesses overcome the travails of the current economic downturn and as the world we work in becomes more complex and quicker, there is a strong need to review current thinking on leadership.  Leadership can no longer be just about an autocratic individual who heads up an organisation. And yet even the most successful organisations such as Hewlett Packard are still recruiting CEOs from without on reputation to try and lead the organisation. New leaders bring with them new cultures and new ways, they bring their past successes with them as baggage. However each situation, each organisation is different and it is the ability of a leader to impact and influence an organisation now that is so important ,not their previous record. We have to start considering a leader on the outcomes they have achieved through their followers rather than through their personal attributes. Leadership success is all based on gaining Followership.

Followership is about outcomes, it is about the leader, yes, but it is also about the organisation’s culture and ethos, it is about the environment, it is about the situation, it is about anything that impacts on any outcome. Great leaders often pale and fade when they are removed from their most natural leadership environment. Look at Tony Blair, Winston Churchill before and after the war. History is littered with great men that have achieved because the time and environment is right for them. Yet in other environs they appear like fish out of water

A leader must fit the social identity of the group he or she leads. They must fit in and this is achieved most easily if they originate from within the said group. To impose a leader from without takes time and can cause a change in organisational ethos and culture. Trust is key for effective communication and effective communication is critical to good leadership and trust comes only when mutual understanding is present.

Trust is vital in the development of an organisation to its true potential. Trust allows the fettles of control to be released and hence the frees up each individual’s potential within an organisation. Without trust the necessary speed of action required in modern business becomes impossible. With it an organisation can thrive and challenge itself into a cycle of continuous improvement. Leaders must create and preserve trust for it is with trust that the environment within an organisation enables true consideration of the environment without.

Protecting the natural environment we live in is a real tenet of modern business. It will not be long before disposing of a particular item will be more expensive than purchasing it! The social conscience of the developed world is awakening in a way that will challenge many of the ways we do business and leaders need to match that conscience if they are to create longevity within their organisation.

Profit will always be king, but profit may be measured in social equity rather than cash and it may soon be that the environmental costs are considered just too much for a market to bear.

Leadership development in such a changing and dynamic environment becomes awfully difficult. If an organisation is really to develop leaders for the future, rather than for the present, it has to give its leadership talent the skill sets to match the many different challenges and environments that may become reality in the future. No longer is leadership about just autocratic inspiration and individual attributes it is far more about inspiring and influencing those around you through trust and empowerment. Only then will an organisation maintain its competitive advantage over the long term.